The last presidential debate featured a ...
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Opinion Installing
My study of Edward Bernays and Walter Lippmann continues. These guys were publishing during the early 1900s. I want to copy and share some of their words so that people might find a way to combat the forces they taught the powerful of the world to ma ...
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Psychology Is Killing Us
You are doing things you don't understand. All of us are. We can do the work and become better, but few do. We adopt beliefs. We don't do research and tests first. We just adopt beliefs and data. The is so much faulty data and false beliefs in the p ...
How To Change The World Overnight
Change is one of the few things that is inevitable and constant, but it is still meets with heavy resistance and denial. The right incentive should counter these tendencies. People will do just about anything for the right incentive. Unfortunately, t ...


















